Six Lessons From 2 Years of Nolo Apps
Championing Brand Advocacy
Our experience has reinforced the necessity of each brand having a dedicated advocate. This champion, deeply integrated within the brand, is critical for driving internal change and shouldering a significant portion of the responsibility for the success of our collaborations. True transformation is an inside job, and we're committed to empowering these change-makers.
Expand Your Team
Initially, I was skeptical about collaborating with brands that had strong technology leaders, fearing they’d prefer to manage everything independently. However, we've discovered that these leaders seek opportunities to enhance their delivery capabilities. Nolo Apps serves as an effortless, low-code addition to their team,
Start Small
Success is built on incremental achievements. Small victories pave the way for larger, systemic changes. Demonstrating Airtable’s effectiveness on a smaller scale allows for gradual, company-wide integration, one team or project at a time.




